
CRO
If you have a great website with a fair amount of traffic, don’t you want to increase your conversion rate to maximize sales and leads?
Whether you have a lead generation, e-commerce or a content site, you should ALWAYS be testing.
Among many conversion rate optimization tactics, we can assist you with:
- Site speed optimization
- Mobile site friendliness
- Employing Attention, Interest, Desire and Action (AIDA) principles to design the user experience through the conversion funnel
- Improving site navigation structure
- Increasing usability to reduce barriers to conversion
- Offering active help (e.g. live chat, chatbots)
- Encouraging your customers to submit reviews
- Taking repeated action to monitor and improve the site, based on quantitative and qualitative metrics
- Building awesome landing pages that convert, using tools such as Unbounce and Optimizely